My Top Tips for Selling Your Property Quickly

While it’s always an agent’s goal to secure the best possible price for your property, there are times when speed is of the essence, and you need to sell quickly. In this article, I’ll be sharing my top tips to help you sell your property fast, without compromising on value.

1. Price it Right

One of the most crucial factors in selling your property quickly is getting the price right for the current market. Overpricing will lead to your property sitting on the market for longer than necessary. Work with an agent that will give you fair and accurate pricing information and not inflate prices in order to get a listing.

• Research the Market: Analyze similar properties in your area to get a sense of current market trends and pricing. Check listings for properties with comparable features, size, and location.

• Consult a certified Real Estate Agent: A certified real estate professional can provide you with a pricing strategy that will attract the right buyers while ensuring you get the best return.

  
  

2. Ensure High-Quality Photography

It goes without saying that the majority of potential buyers start their search online, and the first thing they’ll see are the photos of your property. High-quality, professional photos can make all the difference in generating interest. Make sure you are working with an agent that provides professionally taken images and not a badly angled iPhone picture.

• Professional Photos: A professional photographer will capture the best angles of your property. Good lighting and clear shots of the exterior, living spaces, and bedrooms can create a lasting impression.

• Virtual Tours: A virtual tour or 3D walkthrough of your property can give remote buyers a real feel for the space, especially in today’s digital-first world.

3. Let the Agent Market Your Property Effectively

Work with agents who can offer you more than just portal listings. A solid marketing strategy can help your property stand out and attract serious buyers, not just based in Dubai but worldwide.

• Online Listings: Ensure your agent is listing your property on property portals like Bayut, Property Finder, and Dubizzle. These platforms reach a wide audience and can generate strong interest. If your property is well priced or in high demand, ask your agent to promote it on the portals so it comes at the top of the featured list.

• Social Media: The agent should be adding your property to their social media channels or considering targeted paid ads to reach potential buyers. They don't need to have a huge following to do this so don't be afraid to work with agents with less followers if they are willing to put the effort.

• Email Marketing: The agent should also be sending out a targeted email to their database as well as their client and broker networks.

  
  

4. Be Flexible with Viewings

Dubai moves quickly and if you are being too rigid with your viewing times then buyers will move straight onto other options. Being flexible with viewing times can increase the chances of your property being seen by a wide range of potential buyers.

• Extended Hours: Allow viewings during evenings and weekends to accommodate buyers’ schedules.

• Virtual Viewings: For international buyers or those unable to visit in person, your agent will host virtual viewings through video calls or pre-recorded videos.

5. Make Necessary Repairs and Updates

Unless you are selling your property as a renovation project then buyers are often looking for a move-in-ready home, so addressing small repairs can make your property much more appealing.

• Fix Minor Issues: Simple repairs like leaky faucets, broken tiles, or chipped paint can make a big difference in how buyers perceive your property.

• Consider Upgrades: While major renovations may not be necessary, small updates like modern light fixtures, updated countertops (you can wrap these), or new cabinetry hardware can add value without spending too much.

6. Stage Your Home to Sell

Even if you are still living in the property staging is still an essential step. For higher priced apartments or villas that are vacant, it is worth considering hiring a staging company. Staging is all about creating a space that potential buyers can envision as their own. The goal is to make the property feel welcoming, spacious, and appealing.

• Declutter: Remove excess furniture, personal items, and unnecessary items to make the space feel larger and more neutral.

• Professional Staging: Consider hiring a professional stager for higher priced units, it often increase its perceived value and appeal and can speed up the sale.

• Highlight Key Features: Make sure to showcase your property’s best attributes, whether it’s a stunning view, spacious living areas, or a well-equipped kitchen.

7. Work with an Experienced Agent

But not only an experienced agent, but one who is professional, knowledgable, honest and ready to put the effort in to sell your property. The agent doesn't need to have years and years of experience but they do need a wide network of potential buyers and the expertise to market your property effectively, handle negotiations, and ensure the sales transaction runs smoothly.

• Choose the Right Agent: Look for an agent who specialises in your area and has a track record of selling similar properties.

• Negotiate Effectively: A professional agent will know how to handle offers and counteroffers, helping you get the best price without losing deals.

My Final Thoughts

Take the time to prepare your home, price it right and work with professionals to list and market it properly. Dubai has a huge number of properties so take the time to have yours stand out from the rest.

If you are looking to sell your home and would like assistance, please reach out to me here.